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An autoresponder is a sequence of email marketing messages that gets sent to subscribers in the order and frequency that you decide.

Autoresponders are one of the most important marketing tools that you can have if you are doing business online. In fact, the only thing more important that the autoresponder is your opt-in list! But all autoresponders start out without a list – the list doesn’t exist until your autoresponder mailing list starts filling up with names and email addresses! 

The easiest and fastest way to build up an email list is to give things away for free. Some marketers will tell you that this is a waste of time – and if you already have a list of one hundred thousand people that you can market to, then it probably is. But for those who do not already have a list, this is the way that it gets built! You simply pay for advertisement to promote your freebie. Don’t think of this as lost money, think of it as an investment in future earnings.

Give Away Stuff! For Example:

  • Ezine
  • Free Reports
  • Free Ebooks
  • Free Access to Private websites
  • or anything else that you can think of.

The objective is to get people to sign up to receive that freebie, and to agree to receive email from you in the future! It is a win-win situation for everyone, but you get more than anyone else in the deal. The person gets a freebie. You get their name and email address, and permission to email them in the future.

But if you do it right, you get even more than that. The freebie that you give away should also be used to promote your products or services. Even if it just has affiliate links for products or services that are related to the topic of the freebie, it is a way to generate extra revenue. Then, when you send email in the future, you can again promote your products or services. Just be sure to include valuable information in the email as well, or you will have people dropping off of your autoresponder mailing list like flies!

Using every opportunity that is presented to you in the world of Internet Marketing is vital to your success. You have the opportunity to earn money in the freebie that you create, you have the opportunity to earn money when you send the ‘thank you’ email after a person has requested your freebie, and you have the opportunity to earn money every time an autoresponder message is sent out to that list in the future! Don’t waste those opportunities, and put it all in automatic mode with the use of an autoresponder.

See Autoresponder Providers

Autoresponders is an e-mail utility that automatically replies to an e-mail message with a prewritten response when that e-mail comes into a specific e-mail or Internet address. Autoresponders are used by individuals and also by Web sites that need to respond to user comments automatically.

If you have been using email for some time, or if you currently run a website, you’ll probably be familiar with autoresponders. Autoresponders are those canned messages that you receive when you email someone. They are commonly used to automatically reply to people who email you that you have received their message and will get back to them in person. Some people use autoresponders for vacation notices, telling their correspondents that they are currently on holiday and will not be responding to the email anytime soon.

With Autoresponder, you can turn loyal subscribers into paying customers.


If your autoresponder needs are simple, such as merely sending a single message reassuring your customers that you’ll get back to them, you can probably use the free autoresponders that usually come as part of your web hosting package.

The procedure to set up these autoresponders vary from web host to web host, but it is usually trivial, involving a visit to your web host’s control panel to activate it. If you need an autoresponder to send more than one message, or if you need to schedule messages to be sent at certain intervals over a period of time, you will either need to program your mail system on your domain, or use one of the free (or commercial) autoresponder systems around (some of which are listed below). The autoresponder services listed below are third party services. Visit the sites listed below to get the details.

AWEBER – Provides email marketing and autoresponder software to small businesses worldwide. The primary Aweber features include email newsletters, autoresponders, sign up forms and RSS-to-email. (Source) Aweber enables small businesses to easily create email sign up forms and deliver email newsletters to customers and prospects using permission based email marketing. Aweber develops and runs an opt-in email  marketing service used by over 120,000+ small businesses, bloggers and entrepreneurs around the globe.

Among the features of Aweber are the following: 

  • Autoresponder Follow Up – Sends a sequence of automatically delivered emails; 
  • Manage Subscribers – Collect, track and manage your subscriber list.
  • Email Marketing Tracking – Gain a holistic view of your email campaign.

GET RESPONSE – An easy-to-use email marketing platform designed to increase email marketing ROI faster than any other medium for small businesses and Enterprise customers. GetResponse offers an intuitive newsletter editor (including 300+ newsletter templates), drag-and-drop sign-up form builder (500+ form templates), email analytics, unlimited follow-up messages, online surveys, advanced segmentation, social  media integration and Five-Star customer service and training.

It is a commercial service (with a 30 day free trial) that gives you an unlimited  number of follow-up email messages of any length. You may attach files to those messages, view the list of email addresses that requested the autoresponders, view statistics on your autoresponders, configure the autoresponders so that replies will be sent to you and lots more. 

MAILCHIMP – It is a marketing automation platform and an email marketing service. MailChimp provides marketing automation for e-commerce businesses. It allows you to send beautiful emails, connect your e-commerce store, advertise, and build your brand.

RAPID MAILER  – The ultimate self-managed autoresponder platform to maximize your email marketing. Build huge lists, skyrocket your profits and take control of your email… Starting now!  Rapidmailer has loads of powerful features! Why are so many marketers using Rapidmailer? Many smart marketers realize that Rapid Mailer is a powerful, flexible and no-brainer alternative to expensive, restrictive email services that charge high monthly fees… Checkout here for more details..  

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