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Banner Ads International Standard Sizes

by | Advertisements

A web banner or banner ad is a form of advertising on the World Wide Web delivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser. In many cases, banners are delivered by a central ad server.

When the advertiser scans their logfiles and detects that a web user has visited the advertiser’s site from the content site by clicking on the banner ad, the advertiser sends the content provider some small amount of money (usually around five to ten US cents).[citation needed] This payback system is often how the content provider is able to pay for the Internet access to supply the content in the first place. Usually though, advertisers use ad networks to serve their advertisements, resulting in a revshare system and higher quality ad placement. Source

A graphical web advertising unit, typically measuring 468 pixels wide and 60 pixels tall (i.e. 468×60); Here’s the standard web banner sizes:

 

  • 3:1 Rectangle – 300 x100
  • Leaderboard – 728×90
  • Full Banner – 468 x 60
  • Half Banner – 234×60
  • Pop-Under – 720×300
  • Vertical Banner – 120×240
  • Button 1 – 120×90
  • Button 2 – 120×60      
  • Square Ad – 250×250
  • Medium Rectangle – 300×250
  • Vertical Rectangle – 240×400
  • Half-Page Ad – 300×600
  • Wide Skyscraper – 160×600
  • Skyscraper- 120×600
  • Large Rectangle – 336×280
  • Rectangle – 180×150
The great thing about digital products, is that anyone can sell them. If you have some sort of knack for creativity, you can sell digital copies of your creative work. – Shopify 
“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov
Make your marketing so useful people would pay you for it.” – Jay Baer

‘Worldwide business-to-business (B2B) ecommerce sales may reach nearly $7 trillion USD by 2020, accounting for a significant percentage (perhaps a fifth) of all manufacturing and wholesale B2B trade, according to some estimates’. – 3DCart

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